MKTG7502 是昆士兰大学(University of Queensland,UQ)的一门课,开设在Faculty of Business, Economics and Law,属于 Marketing 领域。这一页汇总它的课程目录信息和昆大学生留下的评价。
中文课名:战略品牌管理
课程类型:postgraduate coursework
学分:2
课程领域:Marketing
所属学院:Faculty of Business, Economics and Law
层级:Postgraduate Level 7
目录年份:2026
Marketing theory and practice emphasising management decisions; strategic marketing planning; advanced concepts in product management, pricing strategy and promotion; strategic brand management; emphasis on positioning as the core of marketing strategy; examine the strategy of company of your teams' choice as the course content is applied to the analysis of a real-world business.
还没有昆大学生给 MKTG7502 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
独立学生社区,与昆士兰大学官方无隶属关系。