TOUR7032 是昆士兰大学(University of Queensland,UQ)的一门课,开设在Faculty of Business, Economics and Law,属于 Tourism 领域。这一页汇总它的课程目录信息和昆大学生留下的评价。
中文课名:营销与分销研究项目
课程类型:postgraduate coursework
学分:2
课程领域:Tourism
所属学院:Faculty of Business, Economics and Law
层级:Postgraduate Level 7
目录年份:2026
This course develops the skills needed to plan and manage marketing and sales in the tourism, hospitality and event industries. Topics covered include marketing communications, electronic marketing, social media, market analysis, relationship marketing, sales techniques, distribution channels, experiential marketing, business to business marketing and integrated destination marketing and branding.
还没有昆大学生给 TOUR7032 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
独立学生社区,与昆士兰大学官方无隶属关系。