MKTG1501 Foundations of Marketing (University of Queensland): rated 3.2/5 overall across 9 reviews collected on UQ Wall.
MKTG1501 is a University of Queensland course taught by the Faculty of Business, Economics and Law in Marketing. This page brings together its handbook details and what UQ students say about it.
Review data updated 2026-10-24.
Chinese title: 市场营销基础
Type: undergraduate
Credit points: 2
Subject area: Marketing
Faculty: Faculty of Business, Economics and Law
Level: Undergraduate Level 1
Handbook year: 2026
Examines theories of markets and marketing, consumer behaviour, applications of behavioural science and basic marketing principles.
MKTG1501 has 9 scored reviews: overall 3.2/5 · usefulness 3.5 (all out of 5; higher difficulty means harder).
Sources: 4 StudentVIP reviews (average 3.5 stars); 5 Reddit comments that an AI model judged to be reviewing this course (average would-recommend 2.9/5).
On Reddit: "If you’re interested in marketing, I’d recommend MKTG1501 since that is the intro course. I’m doing it currently over the summer and the concepts are very easy. However, the assignments are a fair bit of writing."
On Reddit: "DEFINITELY NOT MKTG1501 it's way too content heavy for an elective and the assignments are insanely time-consuming + it's a group report :/ save yourself"
The course panel on UQ Wall shows every review and discussion in full.
Q: Is MKTG1501 worth taking?
A: Averaged over 9 reviews: usefulness 3.5/5, overall 3.2/5.
Q: Which faculty teaches MKTG1501, and when is it offered?
A: MKTG1501 is taught by the Faculty of Business, Economics and Law. Check the official handbook for the current year.
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